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A Kenyan Startup is Showing Global Businesses How to Talk to Their Customers

Lily Kuo | Quartz | May 25, 2016

A florist chain in Argentina, a food delivery service in Hong Kong, and a Singaporean travel agency—these are a few of the companies relying on a Kenyan startup to help them talk to their customers on WhatsApp, WeChat, and other messaging apps. Ongair, a Nairobi-based startup, says instant messaging could and should replace the traditional channels of customer service—frustrating phone calls, inefficient e-mail exchanges, online chats that don’t work well on a smartphone, or SMS messages that costs businesses per text...

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A Kenyan Startup is Showing Global Businesses How to Talk to Their Customers

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