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FrontlineSMS started in 2005 with what seemed like a simple, clear ambition: make a tool that makes it easy for offline communities to communicate. The goal wasn’t innovation or profit, it was simply to get a useful tool into the hands of as many people as possible...Looking back, it feels naive to think that it could ever be simple—that delivering usable, open source, multi-channel tools that drive measurable, positive outcomes through text messaging could have ever felt inevitable. Nine years and many iterations (and tens of thousands of users) later, though, we’re more successful than ever—and mostly for unexpected reasons...

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