Silicon Savannah
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A Kenyan Startup is Showing Global Businesses How to Talk to Their Customers
A florist chain in Argentina, a food delivery service in Hong Kong, and a Singaporean travel agency—these are a few of the companies relying on a Kenyan startup to help them talk to their customers on WhatsApp, WeChat, and other messaging apps. Ongair, a Nairobi-based startup, says instant messaging could and should replace the traditional channels of customer service—frustrating phone calls, inefficient e-mail exchanges, online chats that don’t work well on a smartphone, or SMS messages that costs businesses per text...
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Kenya’s Silicon Savannah Spurs Tech in Sub-Saharan Africa
The role of technology in sub-Saharan Africa is growing. An emerging information technology (IT) ecosystem is reinforcing regional trends in business, investment, and modernization. There is a growing patchwork of entrepreneurs, startups, and innovation centers coalescing from country to country. Most discussions of the origins of Africa’s tech movement circle back to Kenya, which was home to several major technological innovations between 2007 and 2010. This innovation inspired the country’s Silicon Savannah moniker, and has provided an example for other African countries to follow.
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